Dateline: UAE, Dubai, April, 23rd 2018.
Canvos, are delighted to announce that they have been selected to be a part of the ALPHA RISE 2018 event, which takes place in Hong Kong.
Brands will never have to worry about the ROI on digital outdoor advertising in places like theatres, shopping malls, airports etc. ever again. How you ask, that is where Canvos steps in!
With the use of artificial intelligence and real-time computing, Canvos has created an algorithm that will change digital outdoor advertising forever. Canvos has shaped an analytics platform that can help track and improve ROI for outdoor advertisers. Canvos provides solutions for media owners, agencies, DOOH suppliers and directly for brands as well.
Their products include Circle, SWAY and SWAY WIT.
Circle: Circle measures customer insights about demographics and emotions of the viewer. This is done by attaching a simple HD camera to the digital signage. The data collected is used to alter communication improving ROI.
SWAY: SWAY enables a path for agencies and media buyers to buy advertising space on vacant billboards.
SWAY WIT: SWAY WIT helps deliver content based on real-time audience analysis. It possesses Dynamic creative optimization, Seamless ad serving, Circle reporting and Custom Solutions.
Yogesh Khanchandani, one of the three establishing partners, is quite excited with the progress Canvos is making. “Leveraging our experience in digital marketing and understanding the importance of data; we aim to bring in measurability and trackability to a digital outdoor platform. We have created this algorithm to not only generate valuable insights, but also analytics and data which will play an instrumental role in SWAY WIT.”
Canvos will be participating in the RISE conference that will take place between July 9th and 12th 2018. They will be participating in the Start-up University alongside some global brands and start-ups.
The event takes place at Hong Kong Convention & Exhibition Centre. You can find out more about the event at https://riseconf.com/startup-university.
- Name of Media Contact: Zubin Daver
- Title of Media Contact: Senior Manager - Partnership and Integration
- Company Name: Canvos
- Contact Phone Number: +91 989 250 3864
- Contact E-mail: firstname.lastname@example.org
- Website URL: https://www.canvos.ai/